DIOR Cruise Show 2020

DIOR Cruise Show 2020

Boutique Souk was honoured to be selected by Dior to create events for their iconic Cruise Show in Marrakech in April 2019. Working closely with the marketing team, we created lunch and dinner events in special locations in Marrakech for their VIP guests invited to the show.

Respecting the themes of artisanal work and  ‘common ground’  Boutique Souk worked with with local artisans and women’s fair trade co-operatives in Fes to  create tablescapes incorporating hand embroidered traditional table cloths, napkins made of cactus silk and an array of hand made pottery plates and vases.  All floral decoration was local and seasonal including spring Mimosa and olive branch and herbs cut from nearby trees and fields.
Our production team also created a series of ‘photobooth’ props and  installations  including branded fresh orange juice stands across all the guest locations as well as ice-cream bicycles and purpose built juice bars.

Locations: Private 1920s Villa Palmeraie and Beldi Country Club
VIP Dinner and Press Lunch Events
Photo Credit: Pierre Mouton for DIOR

Press Lunch


VIP Dinner


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